Innovations in the fashion industry are driving the demand for apparel design and printing businesses.The custom printing trend for brand owners who have been tweaking their apparel marketing messages has led to a boom in direct printing opportunities.The main reason for the development of the apparel printing direct market is the purchasing behavior of consumers.Demographically, thousands of people have increased their spending on apparel aesthetics, which is likely to support the growth of the global direct-to-garment printing market in the years to come.These ideas improve the clothing business by printing digital graphics on clothing.
The customized assortment of garments with unique designs enhances the happiness of customers, which can drive the demand in the global direct-to-garment printing market.Direct printing of garments enables fibers to absorb inkjet colors and provides faster run times, greater cost efficiency and precise color matching.Creating unparalleled designs is fast and economical compared to traditional print.The millennial population is the key driver for the growth of the global direct-to-garment printing market in the coming years.E-commerce has increased the demand for direct-to-garment printing solutions among numerous brand owners and has had a favorable impact on the traditional direct-to-garment printing business.
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In the context of the rapid development of the fashion industry, the direct-to-garment printing market is expected to witness considerable growth during the assessment period 2020-2030.Rapidly changing consumer purchasing preferences could also be an important growth driver for the direct-to-garment printing market.
Direct garment printing is a relatively new technology that emerged in the 90s.The commercialization of direct-to-garment printing began in 2005 and has grown in popularity ever since.This technology has become one of the important alternatives to traditional printing and production methods.The technology can print ink directly on fabric.The ink is then absorbed into the textile and does not spread when touched.
Growing demand for digital printing across the fashion industry will be an important growth driver for the direct-to-garment printing market.Also, trendy and colorful clothing reigns supreme.Hence, this aspect will help to add additional growth points to the direct garment printing market.
Directly to the apparel printing market, it can be subdivided into bamboo, silk, cotton, hemp, polyester, linen, etc.Changing fashion trends and thriving T-shirts through various distribution channels are likely to present huge growth prospects for the direct garment printing market.
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The direct-to-garment printing market is fragmented with a large number of players competing with each other.The players focus on various factors to increase their revenue and dominance in the direct garment printing market.Intensive R&D activities facilitate the introduction of new products with additional features and upgraded technologies.
The expansion of textile manufacturing units is an important aspect of the exponential growth prospects of the direct garment printing market.For example, DTG2Go, the direct apparel manufacturing subsidiary of Delta Apparel Inc., recently announced plans to open a new printing facility in Phoenix.Such developments have brought good growth opportunities for the direct-to-garment printing market.
Some of the key players in the direct to apparel printing market are Kornit Digital Ltd, Scalable Press, Durst Group, Mimaki Engineering Co Ltd and ROQ International.
Customization is gaining popularity across the fashion industry, and this aspect is likely to present promising growth prospects for the direct-to-garment printing market.Millennials and Gen Z are the main growth drivers for the direct-to-garment printing market as they prefer graphic and color printed T-shirts.
However, this technique is not cost-effective for mass production and is slower than other methods.Therefore, these factors may hinder the development of the direct-to-garment printing market to a certain extent.
Epson recently introduced its first industrial direct-to-garment printer, the SureColor F3070, featuring dual printhead technology and a bulk ink pack system
Amazon signs a $400 million mega-print equipment deal with Kornit Digital, a developer of digital direct-on-demand printing for apparel printers
The direct-to-garment printing market in Asia Pacific is likely to be the regional growth leader owing to the rapid growth of e-commerce platforms across the textile industry.Rising awareness of the latest fashion trends is also likely to impact the growth prospects of the direct garment printing market in Asia Pacific.
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Post time: Aug-05-2022